Indian Smartphone Market Growth in Q2 25
New Delhi: The Indian smartphone market bounced back in the traditionally slow April-June quarter following two consecutive declines, with a sequential growth of around 22% and a year-on-year increase of 7%. This growth was primarily fueled by the introduction of new smartphone models by various brands.
Smartphone shipments surged from 32 million in Q1 25 to 39 million in Q2 25. Channels showed more openness to receiving new inventory in preparation for the upcoming festive season, according to exclusive data from research firm Canalys, as reported by ET.
Despite the challenges of Q2 – such as seasonal slowdowns, reduced foot traffic in retail, and geopolitical issues – the market managed to expand, as noted by Sanyam Chaurasia, an analyst at Canalys.
The growth in the market was largely driven by Vivo and Oppo, leading Chinese brands that experienced double-digit growth. Their success was attributed to the release of budget-friendly handsets through online platforms and the establishment of new retail collaborations, as highlighted by Canalys.
Conversely, Samsung saw stagnant shipments, while Xiaomi faced yet another quarter of shipment decrease, based on Canalys’ data.
