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The latest Broadband Pricing Index (BPI) report, published by USTelecom – The Broadband Association, has revealed encouraging news for households across the nation. Over the last decade, broadband prices for the most popular internet services have plummeted by an impressive 43.1 percent. Meanwhile, consumer goods and services have seen costs rise by 35.8 percent, making affordable and faster internet access an essential boost to family budgets.

Broadband Competition Drives Innovation and Savings

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The significant drop in broadband prices is a testament to the competitive nature of the U.S. broadband market. Jonathan Spalter, President and CEO of USTelecom, emphasized this point in a recent statement: “America’s broadband providers are meeting the moment and easing pressure on family budgets.” Continuous advancements in technology and competition among providers have enabled faster internet speeds while keeping costs in check, ensuring that consumers benefit from both affordability and improved service quality.

Key Report Findings on Internet Affordability

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The 2025 report highlights a drop in the average price of popular internet plans, adjusted for inflation. Specifically, prices for plans offering speeds between 100 Mbps and 940 Mbps fell from an average of $49.25 in 2024 to $44.95 in 2025, an 8.7 percent decrease. This consistent decline reflects the ongoing commitment of broadband providers to provide value while meeting growing consumer demands for faster, more reliable connections.

The Importance of Accessible High-Speed Internet

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Affordable broadband access is a critical factor in empowering families and communities. Lower costs not only alleviate financial pressure but also provide consumers with opportunities to work remotely, pursue online education, and access digital resources that enhance overall quality of life. As broadband technology continues to evolve, American families can expect even greater benefits, with networks becoming more efficient, widespread, and affordable.

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Looking to the Future of Broadband Innovation

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USTelecom’s report underscores the positive impact of competitive industries and forward-thinking innovation. As broadband providers expand their networks and introduce more advanced solutions, consumers are set to benefit from faster speeds, lower costs, and improved overall accessibility. This marks a promising outlook for the future of internet access in the United States, reinforcing broadband connectivity as an essential utility for modern living.

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