Revolutionizing E-Commerce in Kenya with WhatsApp Integration

The innovative solution aims to revolutionize e-commerce accessibility in Kenya by leveraging WhatsApp as a key sales platform.
Flowcart, a digital tool developed by a dynamic Kenyan startup, empowers businesses to streamline their sales operations through WhatsApp. Originally established as Sukhiba in 2021 by Ananth Raj Gudipati and Abhinav Reddy, the startup secured $1.55 million in funding in 2024 to facilitate its expansion throughout the region.
Flowcart’s expansion hinges on its distinctive automation technology, supported by comprehensive messaging data analysis, enabling personalized services on a large scale. The platform offers a unified solution encompassing product listings, payments, order processing, and customer engagement within a user-friendly interface.